Crawlability and Indexability
Check robots.txt, meta robots directives, canonical tags, redirects, HTTP status codes, and sitemap entries. Important pages should be accessible without login or scripts that fail for crawlers.
Mobile Responsiveness
Use a valid viewport, flexible layouts, readable font sizes, comfortable tap targets, and content that does not overflow. Test real devices when possible.
Speed and Resource Optimization
Compress images, use modern formats where practical, defer noncritical scripts, enable compression and caching, and remove unnecessary plugins or trackers.
Security and HTTPS
Serve all pages and assets securely, renew certificates, prevent mixed content, keep dependencies updated, and avoid suspicious redirects or downloads.
Metadata and Structured Signals
Create unique titles and descriptions, use one logical primary heading, provide language information, and apply structured data only when it accurately matches visible content.
Error Handling and Monitoring
Create a useful 404 page, monitor uptime and server errors, fix redirect loops, and review logs after deployments or plugin updates.
Quick Action Checklist
Frequently Asked Questions
Does perfect page speed guarantee approval?
No. Speed improves user experience, but content value, trust, policy compliance, and overall completeness remain essential.
Should every page use schema markup?
No. Use structured data only when a supported type accurately represents the visible page content.
Ready to Check Your Website?
Run the AdsRider readiness audit and find the exact areas that need attention.